Brand Details
Configure your brand name, voice, competitors, and content territories so every agent produces on-brand, relevant work.
Brand Details is where you tell Strive who you are. Agents apply this context to everything they generate, so investing a few minutes here pays off across the whole platform. Find it under Settings → Brand Details.
What you configure
Section titled “What you configure”- Brand name, domain, and description — the basics that identify you.
- Voice and tone — how generated content should sound.
- Competitors — the companies agents compare you against for battle cards, share-of-voice, and content-gap analysis.
- Content territories — the themes Strive tracks for your brand across SEO and answer engines, used to generate prompts and map recommendations.
Why it matters
Section titled “Why it matters”The same brand profile flows into every agent. A generated LinkedIn post, a sales battle card, and an SEO Audit all draw on the same voice and competitor list — consistent, on-brand, and specific to you.
Keeping it current
Section titled “Keeping it current”You set much of this during onboarding, and can refine it anytime. Update your competitor list and content territories as your market shifts.