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Google Analytics

Connect Google Analytics to bring traffic and conversion data into Strive reports and analyses.

Connecting Google Analytics lets Strive enrich reports with traffic and conversion context alongside your advertising and content data.

  • Traffic and conversion context in reports.
  • Cross-source analysis that ties spend to on-site outcomes.
  1. Go to Settings → Connections.
  2. Find Google Analytics and select Connect.
  3. Authorize access to the property you want Strive to read.
  • Sessions, users, and traffic by channel.
  • Conversions and key events.